Perfect/Typical Audience Member

I used a website (http://tribes.channel4.com/) to research what a typical member of the target audience of our film would be like. To do this, I answered the quiz on the website in the same way my typical audience member would.

 

 

After taking the quiz as one of my typical audience members, the result I got was 'Indie Scenester'. I looked at http://www.uktribes.com/ to find out more information about this tribe. I learned that people from this tribe live a 'life of excess' and are always discovering things before they become mainstream- they are motivated by being ahead of the curve. This is a perfect match for our ideal audience member as they would love the thrill of watching horror films, and be determined to watch any new releases (i.e. our film) before they become popular.

 

Indie Scenesters pride themselves in their individuality- trying to avoid mainstream brands of clothing at all costs. Style idols include people such as Alexa Chung and Nina Nesbitt.

 

 

With these people in mind, I have put together an outfit using Polyvore that our Indie Scenester typical audience member might wear:

 

 

Bailey and Ellie (the other members of my group) also did this quiz as one of our typical audience members. Ellie got the result 'Townie' and Bailey got 'Trendie' which shows diversity within our typical target audience, meaning a variety of different people would be interested in our film opening.